What role does charisma play in leadership?

4.a. What role does it play?

Is it good to be a “strong” leader?

4.b. "Strength" incl. traditional depictions vs. contemporary

“Strong” leadership is rarely the best approach. Consider the idea of the wartime CEO vs peacetime CEO. Both have pros and cons, depending on situation.

Be deliberate

4.c. Pick your persona and be deliberate

Positivity

4.d. Positivity and positive reinforcement